القدرة التنافسية للمنظمة الاستشفائية: المفكوم والأبعاد

Abstract

Many economic, social and cultural factors have contributed to the focus on competitive advantage in the hospital Industry. patients, doctors, researchers, health policy makers and providers of health care (whether public or private) wondering about the value and performance of health care, looking for quality health services at affordable prices and demand that the planners and providers of health care to be more responsible about the services that They provide. We will try through this article to analyse the concept of competitive advantage through the identification of the main factors that lead to the differentiation of the hospital organization from its competitors, and to know what are the possible dimensions of competitive advantage of the hospital.